Over the past few years, events have seen major changes. Social issues significantly impact 2022’s event trends, from the residual effects of the pandemic still affecting businesses to the shift in society’s attitudes about employment.
This blog post will explore some of these event trends. We dive deep into the future of virtual, hybrid and in-person events in 2022. This includes new demands for corporate responsibility, The Great Receipt’s impact on events, new sustainability initiatives, and more.
6 top events to watch in 2022
You don’t want your event planner to be left behind. It’s impossible to predict the future, but industry professionals can keep up with current trends to stay on top of their game, especially in an ever-changing environment.
Events in person are back, but there is some uncertainty.
According to the report, 64% of respondents have increased their event budgets for 2022. This supports in-person event growth.
Planners should consider the following key pointers: Budget adjustments should include in-person events. Make sure to book venues and other event services as soon as possible.
Cvent Group Business Insights
The key takeaway for venues is to be prepared for a busy year. Reconsider cancellation policies and booking policies.
Operation managers and owners of venues should review their cancellation and booking policies to ensure they fully fill their calendars.
Meetings and events will be affected by the Great Resignation.
Workers have been leaving jobs in various industries in droves in what is being called The Great Resignation. Every worker has higher expectations and is looking for companies that value personal well-being, mental health, and a balanced work-life.
Events in 2022 will be affected by the same factors as in other industries: finding and keeping talent. Many event planners feel burnt out from the challenges of understaffing.
This will result in a stronger focus on safety and health.
In the last few years, there has been a shift in hygiene and the ability to distance yourself from events socially. Digital event communication and touchless technology have played an important part in making in-person events safer, and we may see these practices continue to be used in 2022. Safety is not an expectation anymore; it’s a necessity.
In the American Express Meeting & Events 2022 forecast, it was reported that 58% of respondents were seeking confidence in the duty of care components for attendee health and safety when considering whether or not to attend in-person events. Safety is a major concern for speakers, attendees, and travellers alike. Event planning now includes risk assessment. Learn about emerging technology upgrades which could improve safety for attendees and event participants.