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October 19, 2022

Innovative Event Signage Ideas that Work

It doesn’t matter if we realize it; signs are integral to our daily lives. Signs tell us where to stop, how to get there, what to see, and so forth. It cannot be easy to choose the right sign, especially in events and meetings. There are so many around us that it can be hard to pick one that stands out. These event signage ideas are a great solution.

What is the importance of event signage?

We are highly visual creatures. Nearly 90% of the information sent to our brains is visual. It is crucial to convince adult consumers that the product or brand they see is high quality. The first impression potential clients get can also be influenced by signs.

What should I do with event signage?

There are many ways event signage can be used. You can use it to promote a brand, product, or business and direct people to a physical place.

Event signage, for example, can be used to:

Advertise sponsorships

Display product information

Increase brand awareness

Get to know the event attendees.

Direct customers to a specific location

Promote products and events

Encourage participants to share content via social media.

Event Signage Ideas That Stand Out

Here are 10 event signage options to make a lasting impression on attendees. These ideas will inspire you to create your next event signage design.

Marquee signs can be used by brand and marketing managers to incorporate stunning event lighting in their signage. Light-up marquee letters are available in many sizes and styles. They can be used for advertising just about any item.

Wooden signs can be rustic, functional, and personal. Wooden signs can be easily customized and available in various sizes and shapes. They are ideal for caterers, wedding venues, and other businesses providing event planning services. Companies that provide outdoor-related products and services also love wood signs.

Are there DIY ideas for event signage?

Marketing managers may look for affordable event signage or even create event banners. Brand managers with artistic skills can make their event signage. Those who don’t have the time or ability to draw can use printable templates at home. You can repurpose extra wood and other materials to make event signage.

What number of event signs should I have

You should consider the available space and the type of event before deciding how many event signs to include in your setup. Outdoor events may allow multiple yard signs to be included in your setup. Attendees may view adding more than one sign to a small space (e.g., a 10×10 booth design) as excessive.

Where can I buy event signage?

Signs Now, Vistaprint and Staples offer the possibility to design custom advertising for events. You can upload images, such as your company logo, choose from pre-made templates or create your banners, posters and other advertising. You can also find event signage on Etsy, Amazon, and many other sites.

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